Company mission

We bring joy, entertainment and development.


Target customer


Children aged 3-8 years.

Parents and all others who want to make children happy and contribute to their development.

Traders and buyers primarily from the EU that are looking for high-quality products that they can easily sell at prices that allow them to generate the expected profit and, thereby, satisfy the needs and desires of customers.

For all of the above, there is a common focus on products of a higher quality, an attractive design and products offering creative and educational entertainment. These are intended for customers in the middle and higher income levels.

Vytvoření internetové stránky bylo spolufinancováno Evropskou unií v rámci projektu OPPI Vývoj a implementace nových modulů a zefektivnění stávajících procesů ve společnosti JIRI MODELS, reg. č. 2.2 ITP03/970