About Us

JIRI MODELS a.s. is a company with a tradition of more than 25 years, and during this time it has offered its satisfied customers a wide range of books, toys, games and paper stock. Based in the South Bohemian town of Písek since 1989, it began providing publishing services focused on children’s books in 1991.

Over the years, the company has passed many milestones. One of the most important ones has been the specialized development of licensed titles. After more than 15 years of cooperating with the Walt Disney Company, it has become one of its largest licensed partners in Central Europe. A very important place in the company’s portfolio is occupied by titles such as Krteček (The Little Mole), along with Peppa Pig, Trolls or Minions.

JIRI MODELS a.s. mostly specializes in developing children’s publications. It manufactures many different sizes of colouring books, creative activity books and fun books filled with additional items like magnets, stickers, cut-outs or 3D glasses. Besides publishing these titles, it also supplies the market with children’s stamps, magnets, stickers, photo albums, pairs and other games, toys and paper stock. The result of the professional work of the experienced JIRI MODELS a.s. team is the harmony between each title’s format and design, suited to the target age group. Boys and girls of various age groups can reach for one of many attractive titles, expanding their skills and keeping them entertained.

Since its foundation, JIRI MODELS a.s. has gone through considerable growth and increased the number of its employees and external co-workers. This growth in sales has required significant investment into the development of logistical processes and information systems. The company is currently able to ship more than 3 million stock items annually.

The expanding range of products has caught the attention of domestic and foreign customers. Key territories, besides the Czech Republic, are Slovakia, Hungary, Belgium, Great Britain, France, the Netherlands and Germany, and more countries are constantly appearing. This is why the company has been actively exhibiting for 5 years at the most important international exhibitions in its field in Germany and China. All products are available in various languages. The philosophy of the company is to provide the market with high-quality, useful and aesthetically pleasing products.

In 2014 the publishing house JIRI MODELS a.s. implemented the Forest Stewardship Council® (FSC®) standards and was awarded with the FSC certificate. By complying with these standards, JIRI MODELS a.s. contributes to the protection of disappearing, endangered and devastated world forests.




Vytvoření internetové stránky bylo spolufinancováno Evropskou unií v rámci projektu OPPI Vývoj a implementace nových modulů a zefektivnění stávajících procesů ve společnosti JIRI MODELS, reg. č. 2.2 ITP03/970